Whether you need one service or all of them, you’ll have a partner who knows how to get the most out of your experience at every step.

Strategy

The most successful experiences begin with a clearly defined outcome—and a sound strategy for realizing it. From brand awareness to visitor engagement, media exposure, retail sales, and beyond ... at Bridgewater, your goal is our North Star.

Design

The design phase is where we translate goals, vision, and story into three dimensions. Here, we'll measure, iterate, and refine until all stakeholders are confident that the experience will deliver the desired outcome and be well-suited for its final destination and end use.

Production

With a clear map of where we are going and how we'll get there, we launch into production. Our team of skilled production and fabrication specialists, finishing professionals, and installers bring each project to life with care and meticulous attention to detail.

The problem with experiential agencies.

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The experiential industry has always divided design and production into separate activities: An agency develops the concept. Then, production vendors are hired to build it. The problem? Experiences aren’t so simple anymore.

How can a modern brand activation, museum exhibit, or any other immersive experience be successful if concept, design, engineering, content, media, technology, fabrication, and installation aren’t all addressed together? From day one.

That’s the question you should be asking before you hire an agency.

 

One agency. All in-house.

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As a full-service experiential agency, the entire team at Bridgewater Studio is always thinking 10 steps ahead. Because every decision, at every project stage, impacts the final outcome. That’s why we own the entire process.

 

Problems we solve:

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Communication Silos

Projects with too many vendors, too many meetings, and too many miscommunications.

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Installation Issues

Install teams don’t anticipate challenges or coordinate with other on-site trades.

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Design Frustration

When design firms don’t listen to your needs and design “at” you, instead of “with” you.

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Missed Expectations

The final experience doesn’t look, feel, or work like the design you approved.

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Budget Headaches

Misalignment between design and fabrication leads to scope gap and costly rework.

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Costly Downtime

Technology stops working or physical elements break, shutting down your experience.

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Production Delays

Bottlenecks resulting from outsourced vendors with different schedules and priorities.

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Unexpected Maintenance

Budgets fail to account for repairs, day-to-day upkeep, and total cost of ownership.

Welcome to the full-service
experiential agency.

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Smarter Budgeting

Project quotes that actually include everything from start to finish, so you know exactly what it will cost.

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Deeper Expertise

Our multidisciplinary team will pinpoint the right means, methods, and solutions for your project.

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Faster Progress

With one partner, one facility, and one streamlined workflow, things happen a whole lot quicker.

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Fewer Meetings

A single point of contact means less meetings, emails, phone calls, and coordinating between vendors.

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Better Results

When strategy, design, and production are performed seamlessly together, no detail is missed.

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No Surprises

We don’t like unexpected problems any more than you. That’s why we control the entire project process.

Bridgewater Studio self-performs every step of your project. All in-house. From concept to design, build, and install. But the benefits of a full-service experiential agency go far beyond the convenience of a one-stop shop. You’ll get more out of your budget. More out of your timeline. And more out of the final result.

 

What we do.

From brand activations to museum exhibitions to immersive art installations, Bridgewater experiences are grounded in authentic storytelling, genuine connection, and meaningful results.

Brand Experiences

Unforgettable experiences and events for consumer and B2B brands.

Interactive Experiences

Flawless, tech-driven interactives developed and built in-house.

Science Museums

Making science fun, engaging, and memorable for guests of all ages.

Sports Activations

Fan experiences for pro teams, universities, and athletic brands.

Art Installations

Immersive art installations, oversized sculptures, kinetic art, and more.

Custom Interiors

Custom interiors for hospitality, corporate spaces, and unique places.

Location Based Entertainment

Location-based entertainment venues, immersive games, props, and sets.

Retail Design

One-of-a-kind retail experiences, pop-up shops, and store takeovers.

Themed Environments

Temporary and permanent themed environments and branded spaces.

Who we are.

We are one big multidisciplinary family of storytellers, builders, mad scientists, and creative misfits. All working together. Thinking as one. To ensure every project reaches its full potential.
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Industry Leaders

Veteran leadership representing every corner of the industry, from museums to retail, brands, entertainment, and more.

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Artists

From painting and sculpting to digital content creation, the industry’s finest ensure attention to every detail.

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Designers

Our in-house experts bring your ideas to life through concept design, schematic design and design development.

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Technologists

Our dream team for interactives, media, custom software, content management, show control systems, and beyond.

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Fabricators

If you can dream it, we can build it. From metal work to millwork, CNC carving to industrial 3D printing. All in-house.

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Installers

No project is complete without logistics wizards to handle everything from transport to installation and tear-down.

Who we help.

Bridgewater Studio creates custom experiences for major brands, museums, cultural institutions, theme parks, hospitality groups, sports teams, universities, and corporate clients around the world.
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Frequently Asked Questions

Learn more about the work we do and the clients we help at Bridgewater Studio.

What is Bridgewater Studio known for?

Bridgewater Studio designs, builds, and installs custom experiences for brands, museums, cultural institutions, theme parks, entertainment centers, festivals, artists, and more.

What industries does Bridgewater Studio work with?

Bridgewater Studio works with B2C and B2B brands in just about every industry, as well as museums, aquariums, cultural institutions, universities, municipalities, sports teams, theme parks, hospitality groups, artists, and more.

What does an experiential agency do?

Experiential agencies create unique, in-person experiences designed to connect brands and institutions with their target audiences.

What are the best experiential agencies?

The best experiential agencies put their clients’ goals first, ensuring every experience delivers maximum return on investment, while staying on schedule and on budget.

How much do brand activations cost?

The cost of a brand experience varies widely because each one is custom built and often involves more than just the physical elements and installation. Expenses may include fabrication, transportation, permits, staffing, venue rental, and setup or removal, many of which are hard costs. The size of the experience, the materials used, and the level of technology involved will also influence the budget. Most importantly, the investment should align with the goal of the experience, whether that is brand awareness, engagement, education, or sales.

Does Bridgewater Studio develop custom interactive experiences?

Bridgewater Studio’s Media & Technology division designs, develops, prototypes, installs, and maintains interactive experiences of all kinds. Our in-house expertise includes AR/VR, AI, projection mapping, motion capture, holograms, lasers, kinetic art, robotics, and more. Our services include custom software development, hardware sourcing, content management systems, show control system design, and much more.

Eric-Cup-2024 “We’ve been building for the future since day one – investing in the people, processes and technology that allow us to help clients continuously raise the bar.”
ERIC CUP PRESIDENT/CEO, BRIDGEWATER STUDIO
Experience design, production, and strategy

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