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PEAPOD

Delivering Branded Interiors by the Truckload

Peapod, an online grocery delivery service, needed a corporate office redesign that featured their iconic grocery delivery truck as the centerpiece. After conducting a thorough survey of the project site, we drafted design schematics to ADA regulations. Then, we rendered a 3D replica of the truck to a 1:1 scale (the model was as large as the actual delivery truck!).

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Satisfied with the model, we CNC-engineered the doors of the truck to hide and integrate the electronics. Next, we made the vehicle look authentic by attaching refurbished car parts to a custom-fabricated frame, requiring advanced levels of sheet metal cutting and forming.

 

With custom engineering, metal framing, electronics integration, and graphics wrap complete, the final on-site art installation was a smooth success.

Early concept image

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